Private label products are also a good deal for retailers. They don’t have to split sales with name brands. And they can give house brands the best shelf real estate, because they own the shelf.

Nearly three-quarters of consumers surveyed believed they could recognize a private label when making a purchase, yet 72% ...

LAS VEGAS Placing private-label items in a horizontal pattern on a shelf just below national brands has resulted in a 30 percent increase in own-brand sales at Hy-Vee, according to Jon Tisch ...

Even as inflation cools, sales of private labels show no sign of slowing in the U.S. Private label sales increased about 4% to a record $271 billion last year, according to a report from the ...

In Europe, private-label products have long been a staple of supermarkets, particularly in markets like the U.K., Germany and France. I find that European consumers tend to value a balance between ...

It may seem small on the surface, but the private label strategy is actually proving to be a pretty big deal, and one of the key reasons Kroger's 2023 profit outlook of between $4.45 and $4.60 per ...

Their popularity is not purely driven by price savings, as in some cases private label may no longer be the cheapest brand on display. Indeed, price rises in some categories outpace those of ...

Private label stabilization: Share of sales has risen by 1.4 points globally, but there are signs of slowed growth across all regions. In Europe, growth has slowed from nearly 12% in 2023 to just ...

This week, the RAI Amsterdam convention centre welcomed more than 17,000 visitors from over 125 countries to the World of Private Label trade show, held by the Private Label Manufacturers Association.