Examples of Direct Marketing Campaigns. Companies can use many types of direct marketing campaigns. The key is finding one that best suits your type of business.

Direct marketing works best when it's aimed at a very specific audience that cannot be easily reached any other way. Short-term results from direct marketing can be measured accurately and ...

Ready to optimize your marketing with an AI marketing strategy? Best AI practices, examples, and tools for success.

Familiarize yourself with marketing essentials and learn how to drive business growth. Browse Investopedia’s expert-written library to learn more.

Experiential marketing is a way for brands to connect with their customers by creating memorable experiences. Unlike traditional marketing, which often relies on ads, experiential marketing focuses on ...

10 best email marketing campaign examples Now that you know a bit about email marketing, here are some stellar email marketing examples from companies producing successful, strategic campaigns.

Guerrilla marketing is a product promotional campaign that relies on one-on-one interactions to create a buzz for a new product.

Marketing is a science-driven commitment that typically requires months of data to refine campaigns, and an interconnected marketing plan keeps your business committed to its long-term goals.

That’s why impact-based marketing hits different. These are the kinds of effective marketing campaigns that stand for something and stick with people long after they scroll past.

Below, 15 members of Forbes Communications Council share the most effective examples of emotional marketing they’ve seen and discuss the lessons other brands can learn from them.