Omega’s official timekeeping duties at the Olympic Games and TAG Heuer taking over from Rolex at Formula 1 are natural ...

Bernard Arnault is best known as CEO of the world’s biggest luxury group LVMH – now he’s gravitating towards Formula 1 and ...

Since Rolex first partnered with F1 in 2013, the brand’s presence has become synonymous with the sport, with its green and ...

Michael Jordan has been spotted wearing one of the world's rarest Rolex watches at Talladega Super Speedway while supporting ...

The Imola city center and circuit were draped in Ferrari colours this weekend as the fabled Italian brand hosted its annual ...

Ferrari used the GH. Mumm champagne during its US GP win celebrations in Austin instead of the Ferrari Trento.

The luxury goods conglomerate's partnership with the high-profile series will maintain each side's high value image.

LVMH's expansion into sports continues as Bernard Arnault's family plans a 55% stake in Paris FC.

Former three-time F1 world champion, Sir Jackie Stewart has been the global ambassador for the watch giant 'Rolex' for 54 years. The Flying Scot has been a proud owner of multiple watches from ...

Aussie native Leigh Diffey has had an eventful year, one that he'll conclude as NBC Sports' lead broadcaster for NASCAR's ...

Europe's most beautiful concours returned to Chantilly, France, last week and it didn't disappoint. Rosie Paterson was there ...

LVMH and the organizers of the Formula One races have signed a major sponsorship deal potentially worth $1 billion, with the ...