Officially, the NBA's logo is blank. It is an anonymous, faceless player dribbling a ball against a red and white background. That's the NBA's story and it's sticking to it.

Apple makes the Control Center's background darker and restores the colors for the Finder icon following user criticism on social media.

Both campaigns are proof of Coca-Cola’s deep brand equity. You can easily recognize the script logo against a red background even when manipulated. [Image: courtesy Ogilvy] ...

If you thought the McDonald’s logo was an abstract rendering of two massive, bendy French fries dipped into a pool of sweet, tangy ketchup, it's not a bad guess—but the logo colors actually ...

Walmart's new logo on the right. Walmart The new logo will appear on its website and app this month and over time will roll out to its 10,500 stores, which are also in the midst of getting a makeover.