A designer's mistake led to Buick changing up its most visible marker. Buick has a new version of its tri-shield logo, and it marks the badge's first redesign since 1990. It first appeared on an ...

Buick is overhauling its graphic design elements for an electrified future, introducing a new badge, ... That's Not a Buick Logo! See the Tri-Shield's First Redesign Since 1990.