1996 - 1998 - Old Logo. The first logo was a flying shield with a gold front under the wordmark ‘RAVENS’. A cross-buttony type design is used at the bottom of the shield.

A designer's mistake led to Buick changing up its most visible marker. Buick has a new version of its tri-shield logo, and it marks the badge's first redesign since 1990. It first appeared on an ...

When Harley-Davidson started out in the early 20th century, it didn't have any logo at all. Since then, it's had dozens. Here are the most iconic.