It all ties back to one design tweak from 1969. Today, Coca-Cola has one of the most iconic brand identities in the world—so ...

Logos are designed to be simple, memorable, and instantly recognisable. But behind their clean shapes and colour palettes, many of the world’s most famous logos contain hidden messages, symbols, and ...

A logo’s font - whether it’s a brand name or a message - needs to be legible. Cursive scripts tend to be difficult to read, which is why you won’t see many in the best logos (though there ...

At 166 years old, Cartier is probably one of the oldest established brands in the world. Their logo, while incredibly simple, speaks of this through its beautiful handwriting script ...

If you're brand-new to logo design (or you need a simple logo fast), it may be worth exploring logo generators. These will build a logo based on key information about your business.

Even if a brand has a simple logo, odds are plenty of thought went into the design. A logo can incorporate hidden meanings, secret symbols, or a reference to the company's history. ...

A logo should be easily recognizable in large- and small-print. You want consumers to recognize your brand, whether it's embroidered on a t-shirt, on a billboard or in a digital ad on someone's phone.

The new branding features a “cleaner, sharper logo - simple, assured, and sophisticated,” said Temple. ... The new HPE brand logo will be on full display at HPE Discover from June 23 ...

While brands experimenting with logo placement is nothing new, a growing number of companies are embracing this approach. In recent months, Heinz, Kellogg’s, Tesco and McDonald’s have all ...