Franchise marketers struggle to balance brand consistency with local needs. This ACHQ guide offers a roadmap: adopt a ...

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

View the real-time Sinochem International Corp (600500) stock price. Assess historical data, charts, technical analysis and contribute in the forum.

Radisson Rewards has launched an interesting multi-brand hotel promotion for the summer. Click here to register. Sadly, because Radisson points have been devalued so much, it is difficult to get ...

Rochester-based branding firm ninety two adds production services after landing Frontier fleet deal, boosting growth and creating local jobs.

iDocta / brand-guide Star 0 Code Issues Pull requests 🎨 Brand guidelines of iDocta branding brand-guidelines brand-guide idocta Updated last week ...

Pirelli chief Marco Tronchetti Provera said on Friday the tensions at the tyremaker involving China's state-controlled Sinochem , its main shareholder, are on the way to being resolved.

Guidelines are written and presented in a modular, “knowledge chunk” format, in which each chunk includes a table of recommendations, a brief synopsis, recommendation-specific supportive text, and ...