More than ever, social media platforms are where people are gathering to connect, shop and glean inspiration. Brands have taken notice, as have digital marketing agencies like mine.

Research from full-funnel programmatic partner Tangoo reveals that social media and streaming TV are the most effective ...

We see it in the investments that advertisers are making — ad spending on social media hit $41.5 billion in 2020, according to a report from the Interactive Advertising Bureau. That’s 30% of ...

Top social media influencers of 2018 13 photos. Picture this: You're scrolling through your feed on Instagram and notice what appears to be an endorsed advertisement for a new workout supplement.

Ad Creators Get Inspiration From Big Data. ... Now, thanks to a preponderance of highly specific information about consumers collected from sources such as social media, ...

Social media has, for quite some time, been the number-one channel for realtors. The reason for this could be Millennials. 25% of all homebuyers are millennials.

I n a world where social media dominates much of our daily lives, it's no surprise that many people turn to platforms like Instagram and TikTok for workout inspiration. However, a new study ...

Key Points. Social media is now the most influential source for travel inspiration, especially among Gen Z and Millennials. A Skift study shows 57% of travelers are comfortable booking high-priced ...