Protein bars, shakes and powders are increasingly popular among adults—but many teens may be jumping on the bandwagon too.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Consumers’ perception of protein continues to evolve with the use of protein-fortified drinks extending beyond traditional ...

“A performance line of nutritional supplements is a natural extension for Reebok, reinforcing its commitment to sports and ...

Sports health brand Applied Nutrition, which was set up by father-of-four Thomas Ryder (pictured) is set to float later this ...

The former England footballer's wife Coleen is a brand ambassador for Applied Nutrition which was founded by Liverpudlian ...

Game day can be an exciting occasion, bringing friends and family together to enjoy sports and, of course, delicious food. Traditional game day foods often lean towards high-calorie options, which can ...

The global whey protein market size was valued at USD 8.98 billion in 2023, and is anticipated to reach around USD 22.95 billion by 2034. It is expanding at a CAGR of 8.9% between 2024 and 2034. The ...

Protein powder is one of the most popular dietary ... but the amount depends on the type of sport. For example, a professional bodybuilder likely needs a substantially higher daily protein intake ...

Reebok’s foray into performance supplements marks a significant shift for the brand, aligning it with evolving consumer needs in the fitness space. With the wellness market likely to be worth above ...