To court Gen Z's affinity for spicy foods, Sprite has launched a global campaign. The "Hurts Real Good" campaign positions ...

Along with out-of-home and social media activations, the Coca-Cola brand teamed with TikTok for an interactive filter for the “Hurts Real Good” push.

Add 2 oz. gin, 1 oz. fresh lemon juice, and 1 oz. simple syrup to a Collins glass. Add ice, then top it off with 6-7 oz. Sprite (or club soda, if you don't want it as sweet) and stir until well mixed.

Once we got back to the car, I cracked it open and could smell the lemon-lime Sprite as usual. But there was something else, ...

UP came first, launching all the way back in 1929. Yep, 7UP is the OG—the first clear soda on the market. It was even called the “un-cola.” ...

Sprite just bottled a viral TikTok trend — literally. ... “It’s the known lemon-lime citrus and cut-through refreshment of Sprite balanced with classic black iced tea flavor and aroma.” ...

Sprite says, "The category-crossing offering blends the crisp, lemon-lime refreshment of Sprite with the classically refreshing taste and flavor of tea." The new Sprite, ...

Sprite Blends Lemon-Lime and Tea for New Limited Edition Release: Inspired by a viral trend and launching in partnership with Eastside Golf.