3. Heartfelt And Sincere Messaging. The secret sauce is having emotion, heart and sincerity in the thank you. The "why" needs to be authentic and connected to the conversations that have been had ...

Why You Should Put Your Core Offer on the Thank You Page: Climbing the Yes Ladder. Putting the core offer on the thank you page leverages a know persuasion technique is called the “yes ladder. ...

The thank-you note was de rigueur, both for friends and family, as well as business. A formality of tone and proper etiquette were necessary, as were a careful selection of paper, envelope, and ink.