Under Armour worked with young athletes in Baltimore city schools to test the prototypes of the new backpack. Several of the students will be featured in the launch campaign, which dropped Wednesday.

Let’s be real: most backpacks feel like they’re trying to break your back by lunchtime. But Under Armour just dropped the UA No Weigh Backpack, intended to keep strain off your back. Designed ...

Under Armour's new $140 backpack isn't just a pricey accessory — it's a symbol of the sportswear maker's shift in strategy as it attempts to turn around slumping sales.

Under Armour’s new UA No Weigh Backpack has brand loyalists ready to empty their wallets. It’s retailing for $140 right now and is expected to sell out quickly. The item is so popular, that ...

Under Armour execs show off hunting prowess (and their gear) in new TV show ... “You’re hunting with your backpack, which is 20 or 30 pounds, and you’re doing about 10 miles a day.

Under Armour The new school year calls for a new backpack. Whether your child is going back to school, gearing up for fall sports or you're headed back to school yourself, Under Armour has a deal ...

Through the UA Freedom initiative, Under Armour has pledged to support our nation' s ... Under Armour Wounded Warrior Backpacks. June 7, 2011 / 3:24 PM EDT / CBS Baltimore ...

Under Armour has turned its innovation lens onto the ubiquitous backpack. The Baltimore-based sports brand set out to redesign the accessory that has long been maligned for the weight and strain ...

The Under Armour Unisex Big Logo 5.0 backpack is on sale now at Amazon. Mario Abad He was previously the fashion editor at Paper and has contributed to Vogue, WA, Robb Report, Fashionista, TV ...

Save an extra 40% on Under Armour outlet items for Singles' Day—shop thousands of markdowns on Under Armour shoes, backpacks and more today only.

Under Armour has turned its innovation lens onto the ubiquitous backpack. The Baltimore-based sports brand set out to redesign the accessory that has long been maligned for the weight and strain ...

Let’s be real: most backpacks feel like they’re trying to break your back by lunchtime. But Under Armour just dropped the UA No Weigh Backpack, intended to keep strain off your back. Designed ...