Our brand is designed to reach millions of Americans anytime and anywhere, as we have for more than 50 years. There are two versions of our logo, a white logo and a blue logo. They can be used ...

WPP agency VML crafted “Choose to Be Moved,” the first creative from a platform that seeks to connect the brand’s heritage with the cultural zeitgeist. The company said the beverage, intended as the ...

In the same way, the name you choose for your brand plays a big part in whether your audience gives you the time of day—and the impact can have far-reaching consequences. Here are some of the ...

Candra Huff / Investopedia A brand is a product or a business with a distinct identity among consumers. A brand is created through design, packaging, and advertising elements that distinguish the ...

Russell Brand is facing accusations of rape, sexual assaults and emotional abuse over a seven-year period. The actor and comedian is also said to have behaved inappropriately at work during the ...

Amazon, taking a page from Target and Walmart, has launched a private-label food brand as households remain constrained by the high cost of goods. The announcement of Amazon Saver comes after ...

According to Mozilla, the flag symbolizes the brand’s “activist spirit.” That fits with the image that the Mozilla Foundation, which is leading the company, is attempting to build ...

A Mouse was scurrying through the forest when he saw a Lion sleeping under a tree. The Mouse stopped and said to the Lion: ‘You may be very big but I’m not scared of you.’ The Mouse climbed ...

On aims to double sales by 2026 and achieve an 18%+ adjusted EBITDA margin, showcasing traits of an ascendant brand. Much ado has been made this year about Nike's (NKE) woes, and how the company ...

There is no evidence that Taylor Swift has lost $125 million in brand partnerships following her endorsement of Democratic candidate Kamala Harris ahead of the 2024 presidential election ...

In a country with nearly as many sheep as people, a D.I.Y. wool journey — from sheep farms to yarn shops — makes perfect sense. Our writer brushes up on her knitting on a driving trip from ...

Stand with our Penn State student-athletes by becoming a member of the Nittany Lion Club today and enjoy exclusive opportunities while making a meaningful difference! Through the Levi Lamb Fund ...