The Kellanova-owned brand received an estimated $26.1 million in media value around last month's college football bowl game ...

More Pop Tarts and more football? Sign us up for the next edition of the Pop-Tarts Bowl, which was officially announced on ...

The Pop-Tarts Bowl produced one of the most bizarre storylines of the college football season, and it centered around Miami Hurricanes quarterback Cam Ward. Ward started the game strong, lighting up ...

The two bowl games — the No. 23 Buffaloes’ Alamo Bowl matchup against No. 17 BYU and the Miami-Iowa State Pop-Tarts Bowl — featured the two top-rated quarterback prospects in the 2025 NFL Draft.

Bowls have become glorified spring games, with teams fielding weaker rosters that look more like summer practice squads than fall depth charts. With the opening of the transfer window and players ...

Miami vs. Iowa State bowl game attendees saw not only incredible football, but also much anticipated Pop-Tart mascots' wild on-field behavior.

Three of the company’s Pop-Tarts (not including this one) were used during the 2024 Pop-Tarts Bowl. Pat Nabong/Sun-Times Share The marketing company needed someone to get the vomit out of the ...

Auburn Tigers running back Jarquez Hunter (27) avoids a tackle from Oklahoma Sooners linebacker Kobie McKinzie (11) as Auburn ...

The Iowa State University Football team made a stop at the Riverside Casino Friday to celebrate their victory at the ...

In our first episode of 2025, we go back to the Pop-Tarts Bowl and Iowa State’s win over Miami. We recap the game, our time ...

Take a breath. You did it. College football's finish line following a robust bowl season slate is a few steps away. Ohio State and Notre Dame will cap the 2024-25 season in the national ...

Hunter was one of the best running backs in the SEC the past few years. He finished his 2024 season with 1,201 rushing yards ...