Co-created with a dedicated team and accompanied by a behind the scenes film, H&M wants to show how generative AI can be used to amplify and elevate a creative process. “We’re exploring emerging ...

12 Jun, 2025 H&M brings its premium childrenswear concept to Galeries Lafayette H&M is opening its first shop-in-shop at Galeries Lafayette Paris Haussmann today, with a 63-square-meter ...

Looop opens to the public in one of our Drottninggatan stores in Stockholm on October 12. This is the first time this garment-to-garment recycling system is shown in store by a fashion retailer and ...

“We have looked at clothing rental for quite some time and are so happy to for the first time soon offer fashion fans the possibility to rent some stunning pieces from our Conscious Exclusive ...

HIGH FASHION MEETS VIRTUAL FANTASY IN H&M’S LATEST INNOVATION STORY H&M is proud to present the latest drop in its Innovation Stories initiative, an all-eyes-on-me collection that explores the ...

H&M Move is on a mission to democratise movewear and get the whole world and everybody moving. While inspiring people to move and breaking down barriers to sport is one part of the brand formula, ...

This is an important part of our mission to make sustainable fashion and design available for everyone today, tomorrow and for generations to come. When it comes to cotton, 95% of the cotton H&M group ...

H&M Move and Women Win team up to promote gender equity through sports Activewear brand H&M Move and the non-profit Women Win have entered a partnership to promote girls’ and women’s empowerment ...

H &M HOME presents a fall collection entrenched in a clean, soft look that celebrates the essence of stylish, warm comfort. The carefully curated pieces in the collection embody a balance of abstract ...

Let’s make better denim: H&M drops a circularity-driven capsule collection H&M is proudly introducing the next generation of denim created with circularity-driven innovation. This limited-edition drop ...

H&M MAKES A FASHIONABLE RETURN TO THE 2024 MET GALA WITH CUSTOM DESIGNS FOR AWKWAFINA, ADWOA ABOAH, PALOMA ELSESSER, QUANNAH CHASINGHORSE, HARI NEF AND STEFON DIGGS On May 6th, H&M joined fashion’s ...

H&M COLLABORATES WITH ANAMIKA KHANNA TO BRING CONTEMPORARY INDIAN STYLE AND CRAFT TO A GLOBAL AUDIENCE The new H&M collaboration with Anamika Khanna celebrates the Indian designer’s signature ...