Last year, the standard Yoto Player dropped by 20% from £99.99 to £80, which sets a good precedent for this year's sales.

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This Morning has revealed its list of Top Toys for 2024, with prices starting at £18 they’re perfect if your need some ...

Elton John’s ‘Diamonds’ greatest hits collection will be available on Yoto, including limited-edition versions featuring the artist’s signature outfits.

Simply insert one of the three colourful coins, or credit card, and pick one of the nine coloured snack ... Kids audio players have boomed in recent years, just take the Yoto and Toniebox for example.

Now that the Halloween decorations are down and there’s less than 50 days until Christmas Day, This Morning this week ...

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