Absolut Vodka is bringing Keith Haring’s iconic art back into the spotlight with the launch of its Absolut Haring ...

Absolut's new short film titled "The Vodka With Nothing to Hide" features real employees from Absolut's factory in Åhus, Sweden. And they're all naked.

Thousands of South Koreans want Absolut to pull a vodka ad that features mass political protests.

France's Pernod and Coke said on Monday the Absolut & Sprite canned cocktail will be launched in select European markets, including Britain, the Netherlands and Spain, from early 2024.

Absolut Vodka, a Pernod Ricard company, is returning to Coachella with both virtual and on-site activations, per information shared with Marketing Dive and a press release. The multifaceted marketing ...

Absolut Vodka and Kahlúa coffee liqueur, two spirits that are often mixed to create an espresso martini, are releasing a $105 fragrance called “Blend No. 83,” a nod to the year the drink was ...

“Following the success of the Absolut Warhol launch last year—said to be the biggest artist edition yet from the brand—Pernod ...

If you want to make the absolute best lychee martini, you must have the correct ratio of ingredients in your chosen at-home recipe for this fruity cocktail.

An Absolut vodka advertising campaign that ran in Mexico continued to generate intense reaction Saturday from Times readers and across the Internet.

Absolut Vodka and lemonade drinkers will soon be able to sip their preferred cocktail from a can, after drinks makers Pernod Ricard and Coca-Cola agreed to a pre-mixed version made from the spirit ...