Multi-channel marketing automation is rapidly becoming a cornerstone for businesses seeking to optimize their marketing ...

New Delhi [India], April 16: ZapUp, a pioneering SaaS platform, a product of Perky.ai transforming how brands engage with customers on WhatsApp, has announced the launch of its next-gen marketing ...

This acquisition positions ActiveCampaign as a market leader in WhatsApp marketing automation, recognizing WhatsApp as an established primary channel for small and medium businesses in Latin ...

Marketing automation makes work easier, faster, and increases lead generation. Businesses utilize automation in dealing with emails, social media, and customer relations. Below is the list of the 10 ...

Marketing is evolving faster than ever, and automation is at the heart of this transformation. As businesses strive to stay competitive in a digital-first world, leveraging automation tools has become ...

A common misconception about lead nurturing in marketing automation systems is that its purpose is to "move prospects through the sales funnel.". No prospect wants to be moved anywhere. The real ...

📢 Laudspeaker is an Open Source Customer Engagement and Product Onboarding Platform. Open Source alternative to Braze / One Signal / Customer Io / Appcues / Pendo . Use Laudspeaker to design product ...

This solution enables users to upload first party datasets from Amazon S3 into the Amazon Marketing Cloud (AMC ... The dotted lines leading from the KMS key object in the architecture diagram indicate ...

It was automation of the user engagement initiative that made it possible. “In addition to the increase in new disbursals, we have been able to scale up our repeat disbursals with 40% of our ...

Budget is not a hurdle now, to get a marketing automation tool for small firms! Marketing automation doesn’t need any introduction. Every company is upgrading its tools and making the digital ...