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For over 140 years, Lyle’s Golden Syrup — a staple item in any British baker’s pantry — has featured a rather curious logo on its tin: a lion’s carcass surrounded by bees. But now, for ...
Many companies have decided to update their imagery after criticism that current logos are offensive or culturally insensitive.
AUSTIN, TX / ACCESS Newswire / June 25, 2025 / In 2025, your logo doesn’t represent the brand. Your face does. Consumers scroll past polished campaigns. Investors are starting to ignore flashy decks.
Walmart has updated its logo for the first time in 20 years — and shoppers are seriously stunned. The retailer describes the new look as “a comprehensive brand refresh that reflects its ...
It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif?
With over 75 years of history under its belt, Honda has come a long way since it launched in the Land of the Rising Sun in ...
Xisca Mora, the mayor of the Mallorcan town of Porreres in Spain, is reportedly considering suing Meghan Markle for seemingly plagiarizing a coat of arms for the Duchess of Sussex's As Ever logo.
So it’s no surprise that if you want to study the masters of the perfect brand logo that there’s no better case study to look at than the big fashion brands of our time.
Lipton updates its logo for the first time in over a decade. The redesign returns it to a design much like its very first, created in 1890.