A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the ...

Colour is hugely important in branding and logo design. In our guide to colour theory, we look at how colours can generate ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research shows that logo colors don’t communicate in isolation: background color, ...

Healthy snack brand Kind has reworked its logo and package design to boost shelf appeal, while retaining iconic assets like ...

Photo credit: Crap eyewear Augustus Cook, head of brand design, Americas, at R/GA explains: “Defining a brand’s behavior is as essential as defining its logo.

Logos & Design Elements Being visually consistent in how CU Boulder’s brand is represented is essential for maintaining a recognizable brand identity. CU Boulder achieves its unique visual identity by ...

CU Boulder’s design elements, including both core and extended features, enhance its logos, lockups and seals to create a cohesive visual identity. Learn how to incorporate these design elements to ...

Here is a look at the new rebranding that replaces the 10-year-old Hewlett Packard Enterprise name tag with the “bold” new HPE logo.

The federal party unveiled its new brand, a green dot, on Tuesday on Parliament Hill, possibly weeks before a snap federal election.

After working in marketing and advertising for years, I've rounded up the best logo maker apps, sites, and software. For me, the top tools streamline the design process, helping you make ...

Walmart (WMT) introduces new branding, which the retailer describes as an "updated look and feel." Catalysts Co-Host Seana Smith joins Wealth Host Brad Smith to take a look at the new logo and ...