Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...

Z, a Cambium Learning Group brand and leader in K-6 literacy solutions, announced its deepened commitment to providing flexible, practical resources designed to meet the diverse needs of K-6 students ...

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

Healthy snack brand Kind has reworked its logo and package design to boost shelf appeal, while retaining iconic assets like ...

In 2015, Warwick University unveiled a 'modern' rebrand so divisive that students petitioned to reverse it. But now, ten ...

But beneath the spectacle lies a lesser-known venture: Feastables, his chocolate bar brand. It made $20 million in profit in 2024, and I believe it’s where his business savvy really surprises.

Joey Ossai, CEO of The Connecting Bridge, shares his journey in brand building, from early challenges to working with top brands like Pepsi. Learn his secrets to success!

The World Athletics U20 Championships Oregon 26 (WU20 Oregon 26) has unveiled its vibrant new branding, showcasing a dynamic event logo infused with iconic symbols and bold colours that capture the ...

UNC Asheville Athletics released five new logos June 3, including a new-look bulldog and a fresh lettermark, announcing a refreshed logo and brand for the school's athletic programs.