Cause-related marketing is hard to pull off for many reasons, from conflicting stakeholder desires to potential backlash to inauthentic, off-brand or tone-deaf messaging.

United Supermarkets is calling its latest campaign a success all thanks to the Lubbock community and shoppers.Earlier this month, United partnered with Mighty Wash to launch the United for a Mighty ...

Silver Spring Cares has reprised its Casseroles for a Cause campaign, supplying free meals to food-insecure residents by filling freezers for partner nonprofit Shepherd's Table.

The "Make Camo Your Cause" campaign is dedicated to ending veteran homelessness in the United States because "veterans" and "homelessness" should never be uttered in the same sentence.

Common Cause, a government reform group, has asked the Campaign Finance Board to investigate Andrew Cuomo’s campaign for what it says are potential violations of campaign finance laws.

FOX is partnering with U.S. VETS and its "Make Camo Your Cause" campaign for the fourth straight year to help end veteran homelessness. Here's how you can join.

The Trump administration is suing California Gov. Gavin Newsom over his state's animal cruelty laws, arguing they are ...

To attain the greatness that is within our reach—the greatness we’ve spent the past 170 years preparing for—we’re asking you for great generosity. Whether you choose to give ...

The petition comes after a three-year-long CAUSE campaign calling for workers' rights among the thousands of workers employed at the 2 million-square-foot Garner facility.

FOX is partnering with U.S. VETS and its "Make Camo Your Cause" campaign for the fourth straight year to help end veteran homelessness. About 35,000 veterans experience homelessness, accounting ...