What do Amazon, Baskin-Robbins and Toblerone have in common? They all have hidden messages in their logos. Here's what they ...

Yesterday, when I was writing about Bentley’s logo re-design, I used the Ford logo as an example of just how long-lived ...

The plaintiffs are arguing that companies and/or their trade associations should not be allowed to speak about their environmental successes or aspirations because consumers might be deceived to ...

With burgers sizzling and classic rock thumping, many Americans revel in summer cookouts—at least until that wayward cousin asks for a "pop" in soda country, or even worse, a "coke" when they actually ...

Few American linguistic debates have bubbled quite as long and effervescently as the one over whether a generic soft drink ...

At the Ehrenberg-Bass Institute, University of South Australia, we’ve spent decades researching brand strategy. Coca-Cola’s ...

by Coca-Cola Publication date 1957 Topics Soda, Soda Fountains, Ice Cream, Coca-Cola, Coke Collection sodafountainarchive; additional_collections Item Size 42.4M 1957 Coca-Cola Soda Fountain Manual ...

The second soft drink the Coca-Cola Company introduced was Fanta Orange, which came to Naples, Italy, in 1955. Fanta hit U.S. shelves in 1960, a year before Sprite came out.

Becca Vodnoy reveals how Coca-Cola x Star Wars at Disneyland taps nostalgia, storytelling, and fan connection in the Refresh ...