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Fannie and Freddie Must Consider Crypto: What the Experts Say
On June 25, Federal Housing Finance Agency Director William J. Pulte ordered Fannie Mae and Freddie Mac – the two ...
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Use AI for ad creation and consumer trust, but keep real people: VCU research
When creating an advertisement, it may just be easier to use image-generative artificial intelligence (AI) to retain consumer trust, according to new research from Virginia Commonwealth University ...
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Could consumer uncertainty over tariffs translate into less spending?
According to a recent poll from Yahoo Finance and Marist, about 80% of consumers are worried about how tariffs could affect ...
'Valuespending' Is Changing The Way We Shop, 62% Of Consumers Now Say They Consider A Brand's Values When Purchasing
A brand's values are becoming central in consumers' shopping decisions, a new study from Lightspeed Commerce Inc. LSPD +0.60% ...