Sensing that scaled media planning and digital advertising were the future of the industry, WPP founded GroupM in 2003 to centralize all media buying operations under one umbrella. GroupM was a ...

Samsung Ads has appointed Levi Guillory and Carla Dawson to strategic agency and marketing roles covering ANZ and SEA territories.The announcement:Samsung Ads, the advertising division of Samsung ...

Melissah Toomey, head of marketing, coffee, at Nescafé said the decision was driven by the insight that Gen Z loves iced ...

Learn how to build a smart SEO and PPC budget mix that aligns with your goals, supports performance, and stands up to executive scrutiny.

Trust in business data use also varies from industry to industry. Financial institutions (57%) and public institutions (49%) ...

Directors like Rian Johnson, Greta Gerwig and Guillermo del Toro are working with Netflix thanks to lucrative contracts, ...

Founded by Ronit Thakur, TEDx speaker and host of the podcast Made to Market, Be Rolling Media isn’t just another content ...

In an era where consumers value authenticity over advertisements and word-of-mouth over conventional banners, CreatorMania is ...

As LM Relations celebrates 12 years of marketing excellence, the agency welcomes three powerhouse talents poised to elevate ...

As the tech world becomes more accessible worldwide, it also transforms how customers approach entertainment and ...