There are two potential explanations for the Commanders' sudden decision to lean heavily into their abandoned logo.

While the club had no choice but to choose a new logo, the debacle serves as a reminder that it's sometimes not wise to stray too far from tradition for a brand that has a loyal following. Drawing out ...

The St. Louis Cardinals baseball team has its own iconic “STL” logo, and now the Blues have their own distinctive mark with ...

The Blue Note is dead. Long live the Blue Note. The St. Louis Blues unveiled an updated brand identity on Tuesday, embracing a lighter hue of blue, a slightly restyled note logo, and the introduction ...

OKLAHOMA CITY (KOKH) — From superfans dressing up to creative art projects, Oklahoma City Thunder fans are hyped for Game 5. Charles Lloyd mowed and painted the team logo on his lawn. He says it ...

Did you notice all the Easter eggs in the new Utah Mammoth logo? Things aren’t always as straightforward as they seem.

Morgan, a 2021 graduate, has become a popular sports logo designer online, sharing concepts with an audience of nearly 450 thousand followers combined across TikTok and Instagram.

For example, logo exposure for Nike was more than 10x higher during March Madness than the Super Bowl. The breadth of the tournament gives advertisers more chances to reinforce brand recall through ...

The 1990s saw cartoonish logos aimed at younger fans, while modern jerseys balance tradition with innovation. This evolution reflects changes in creative approaches, team identity, and fan ...

The Corpus Christi Hooks will showcase new logos and uniforms to start of the 2025 minor league season.

Super Bowl logo The Super Bowl logo has a New Orleans flare with red and light green colors in the large 59 numerals. It's the 59th Super Bowl in 2025.

Sports logos often change with the trends of culture and design, and just tweaking it can refresh an entire franchise. The WNBA also has rules on what teams have to include in these logos.