An icon in the shape of a lightning bolt. ... Check out the diagram below about the cycle of customer acquisition, retention and referrals from inside Flip the Funnel by Joseph Jaffe.

Customer acquisition costs (CAC) have increased significantly over the past decade. E-commerce brands are now losing $29 for every acquired customer , compared to just $9 back in 2013. Several ...

In today's competitive business world, customer satisfaction and retention are essential to the long-term success of any organization. Companies that prioritize these factors often see increased ...

BOSTON, Oct. 11, 2018 /PRNewswire-PRWeb/ -- It's not a secret that returning customers are better for your business than new customers. Studies have shown that a returning customer is less ...

Prioritizing customer retention is crucial for businesses aiming for long-term success. Business Insider Subscribe Newsletters ...