After testing 49 yoga mats and using our picks for years, we’ve determined it’s worth investing in a quality mat that will last. The JadeYoga Harmony Mat is our top pick.

- Jessica Hawthorne-Castro, Hawthorne LLC 4. Respond To Testimonials To Humanize Your Brand Leverage customer testimonials to humanize your brand. It’s simple: People respond best to other people.

Customer testimonials are a valuable way to build trust in your brand. To a potential customer, a testimonial is similar to a personal recommendation for a product or service. Videos are also an ...

Customer Testimonials: Turn Your Biggest Fans Into Salespeople Use these 4 smart tricks to create and share customer testimonials. BY BARRY FARBER, PRESIDENT, FARBER TRAINING SYSTEMS INC ...

In an uncertain business environment and tight economic conditions, customer testimonials should never be taken for granted or underutilized—especially the ones captured on video.