Google's AI Mode uses memory and context to deliver answers. Here’s what it means for advertising, targeting, and conversion.

Investigation to asses if Google transferred its power in field to other advertising services with PMAX campaign, says Competition Authority Mücahithan Avcıoğlu | 20.06.2025 - Update : 20.06.2025 ...

The PMAX campaign model, announced in 2021, allows advertisers to reach all digital channels owned by Google through a single campaign. However, this approach; According to the Competition Authority’s ...

Turkey's antitrust authority will launch a probe into Google 's Performance Max (PMAX) to determine if the AI-powered ad campaign product violates competition laws, it said on Friday. In a statement, ...

The logo of Google is shown on a building in San Diego, California, U.S., Oct. 9, 2024. (Reuters Photo) Türkiye's antitrust authority announced on Friday that it had launched an investigation into ...

Turkey's antitrust authority will launch a probe into Google's Performance Max (PMAX) to determine if the AI-powered ad campaign product violates competition laws, it said on Friday.

Get clear on what’s changing in Google Ads – and how to stay competitive in the new AI-first Shopping landscape.

Investigation to asses if Google transferred its power in field to other advertising services with PMAX campaign, says Competition Authority Türkiye's Competition Authority announced on Friday ...

Starting June 17, Google Ads will change how it optimizes offline conversions (e.g., store visits, sales) across Performance Max (PMax), Omnichannel Goals, and Smart Campaigns.