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McDonald's Japan will have a Hello Kitty Happy Meal promotion that'll come with a QR code to download a special summer version of Suika Game.

Where to Catch the Hello Kitty Cafe Truck in Colorado This Summer Just in time for Summer, the global Japanese icon is gracing the Centennial state with exclusive treats and merchandise.

During Pride Month 2025, the Hello Kitty Island Adventure Paper Parade event returned with new clothing and furniture.

From the iconic Hello Kitty to emerging characters or lesser-known classics, this diversity reflects the enormous creative wealth the brand has built over decades.

Tophat Gudetama hides in a different location each week in Hello Kitty Island Adventure. We explain where to find him this week in our guide.

Spy x Family joins forces with Sanrio for the cutest collaboration fans have ever seen, releasing adorable, must-have merch!

If you're struggling to find this special lazy egg in Hello Kitty Island Adventure, here's the Tophat Gudetama location this week.

Pompompurin was crowned the fan favorite in the 2025 Sanrio Character Ranking, but Hello Kitty remains in the all-time lead, having topped the list fifteen times.

Hello Kitty Island Adventure's Deluxe Edition comes bundled with hundreds of in-game items.

Lady Kitty Spencer turned heads in two ultra-chic summer outfits in Rome for Aquazzurra and Mytheresa’s star-studded celebration.