Behind every interview question, there are three things that the interviewer is trying to figure out. The questions don't matter as much as what they are trying to figure out. Here's how to decode it.

Similarly, Constant Contact, a $285-million maker of marketing software based in Waltham, Mass., holds quarterly innovation jams and has codified an internal “green light process” to quickly ...

This is a question best answered through a collaboration with both the marketing and innovation team. The marketing team is on the front lines of what's working, what's not and what's needed ...

11 Interview Questions You ... hiring managers a chance to see how candidates think on their feet and ensures that we hire innovative problem solvers--innovation and ... VP Sales & Marketing, ...

How to be the best at marketing your business - interview Capitolis, a Fin-Tech company, is backed by world-class venture capital firms and is used by more than 100 financial institutions. Meet ...

Alphix Solutions took home the Open Innovation Award at the Investment Marketing and Innovation Awards 2023. Read more about them here: Can you explain simply what it (Alphix Solutions) is and how ...

L anding a job at Amazon is often seen as one of the most challenging feats in the corporate world. The e-commerce giant, founded by Jeff Bezos in 1994, has grown from a modest online bookstore to ...

After all, how many times have you listened to a podcast or TV interview where the subject begins their response by saying “That’s a good question!” Subscribe to the Daily newsletter.

Samuel Tait: What was your path to taking on the innovation role at Google? Lee Hunter: I’ve been with Google for about eight and a half years and current run marketing innovation for Google across ...

We talk with Tim Kopp—former marketer at Coca-Cola, P&G and ExactTarget—about his new role in venture capital. Read on for the innovative, high-level strategies that he’s passing on to the ...

Melanie Lysaght, Director of Innovation at CMI Media Group, shares how the pharmaceutical marketing landscape is rapidly evolving through the use of AI, personalization and cultural relevance.

By answering two simple questions, companies can determine how to set up their innovation unit. Is the Corporate Innovation Unit a “facilitator” within the company or is the “owner” of ...