A distribution channel is the network of businesses or intermediaries through which a good or service passes until it reaches the end consumer. Skip to content. News ... Level 1 . A producer sells ...

Direct vs. Indirect Distribution Channel: An Overview . A distribution channel is a chain of businesses or intermediaries, such as manufacturers, warehouses, shipping centers, and retailers ...

Distribution channels include wholesalers, distributors, retailers, sales firms, websites, direct mail and direct-response advertising. Each one requires a different strategy to make it effective.