(The lowercase “a” also has distinct written and printed forms, ... Take the old Google logo, whose double-story “g” flashed countless times before our eyes between 1999 and 2015.

Shares of GM were down 1.6% to $42.61 in Friday afternoon trading. GM is scrapping its old square blue logo and replacing it with a lowercase gm surrounded by rounded corners.

The new, lowercase GM logo revealed in the early days of 2021 is now featured, for the first time, on a sign outside the GM Warren Tech Centre in Michigan.