Marketing automation is not a futuristic trend: it is a competitive necessity in response to the responses that consumers ...

Multi-channel marketing automation is rapidly becoming a cornerstone for businesses seeking to optimize their marketing ...

A company can use any number of tools to grow its business, but adopting a marketing automation suite into a company's sales process is one of the more necessary options. Marketing automation provides ...

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Recognized for its ability to integrate marketing automation, data-driven personalization, and omnichannel engagement, Klaviyo has become an essential platform for over 167,000 brands worldwide.

NEW YORK--(BUSINESS WIRE)--StructuredWeb, the leading AI-first partner marketing automation platform for global enterprises, announced today it has been named a Leader in The Forrester Wave ...

This acquisition positions ActiveCampaign as a market leader in WhatsApp marketing automation, recognizing WhatsApp as an established primary channel for small and medium businesses in Latin ...

Successful integration is key for effective multi-channel marketing automation. Having disparate systems for email, social media, and the like is not enough. These systems must communicate and ...

Intelligent Automation for Personalized Marketing A key factor in Klaviyo’s recognition is its intelligent automation capabilities. Businesses can set up automated workflows for email, SMS, and mobile ...