It’s the dude from I Know What You Did Last Summer.Allegedly, some live surf cams captured this iconic horror film cosplay, and folks have been posting it to their feeds. While somewhat unsettling, ...

Pac-Man may be the best-known video game of all time, but a new book gives an unprecedented insight into its history.

This article examines Johnnie Walker's marketing foundations including the distinctive bottle shape and label colors. Read ...

With over 3,000 dedicated fans on Facebook—mostly students—the Green Man can easily communicate with the desired target audience. As a key element of promoting an HP-sponsored tailgate before ...

Wander around a supermarket and you’ll bump into all sorts of characters: Tony the Tiger, Toucan Sam, Cap’n Crunch and Buzz Bee in the cereal section. Mr. Clean, Brawny Man and the Charmin ...

Tom Ford's A Single Man, starring Colin Firth, highlighted an important straightwashing debate when it came to being marketed in 2009.

Oracle's marketing team "imploded" following layoffs and the departure of its CMO this summer. Its new leader, Jason Maynard, has a mandate to cut costs and has been called a "hatchet man." Some ...

A man in Wisconsin known for his iconic Halloween decorations died Monday falling from a ladder while decorating his house.

From Lolita marketing to on-stage sex acts and now a controversial cover for new album Man’s Best Friend, is Carpenter ...

The marketing director of indie creative comms agency ICON Agency has departed after over four years.Kathleen Gunther joined ICON in mid-2020, leading the agency’s marketing efforts across web ...

Key social media marketing lessons from the Old Spice campaign offer valuable insights for brands.