Per the UA System requirement, Marketing & Communications must approve all marketing and advertising efforts via the Marketing Approval Form. This includes: media buys — print, TV, radio, billboard, ...

We’re living through one of the most profound transformations in marketing – on par with the rise of digital. What makes it ...

There’s a process in place called the Marketing Approval Process that UAB employees are required to follow when any type of marketing or advertising is pursued. The list below lays out the steps all ...

Sussex-based Quad/Graphics Inc. today acquired Ivie & Associates Inc. for $92.5 million. Quad/Graphics is a global provider of print and media solutions. Ivie is a marketing and advertising firm ...

Wrapmate uses 3M Commercial Solutions Division vehicle graphic products to help businesses grow their marketing strategy during COVID-19.

The 6 Elements of the Content Marketing Process There's so much focus on creating content that it's easy to forget the other steps of the content marketing process. Here's a regular reminder.

You can more easily help your clients understand the discrete steps in your onboarding process with a graphic. An illustration of your client process can show prospects how you’re different and help ...

Quad/Graphics, a leading marketing solutions provider, today announced it has acquired Ivie & Associates, a premier marketing services provider.

Quad announced that it has acquired majority interest in Rise Interactive, of which it has had a non-controlling interest in Rise since July 2016.