Benjamin Hill travels the nation collecting stories about what makes Minor League Baseball unique. This excerpt from the ...

The federal government is launching a probe into a Long Island school district’s attempts to rebrand its sports team to ...

In this episode, Kevin Indig unpacks how AI Overviews impact search, brand trust, and what marketers need to prioritize now.

There are two potential explanations for the Commanders' sudden decision to lean heavily into their abandoned logo.

This is your final Friday of the year without NFL football. Sure, we're not quite to the regular season yet, but the NFL will ...

First, let’s review this past week. Bryce Harper had a career-best four extra-base hits in the Phillies’ 13-0 win on ...

School leaders hope the newly designed logo will boost the University of Utah's national reputation — while supporting major ...

Many Sixers fans remember Hip Hop as the somewhat annoying mascot who “graced” the team’s home court from 1998 to 2011. It ...

The American Century Championship starts this week and as always, there will be dozens of NFL players participating in the ...

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

Edwin Uceta is the culprit this time, allowing a two-run homer in the seventh inning that leads to Tampa Bay’s latest loss.

DETROIT — The Rays now have a third All-Star headed to Atlanta. Third baseman Junior Caminero was added to the American ...