A PEST (political, economic, social, and technological) analysis is a method to determine what major external factors could affect a business.

Conducting a PEST analysis can help your business determine the critical and most influential political, economic, social, and technological factors that will impact your business.

A PEST -- political, economic, social, and technological -- analysis is one way to view a business as it operates within its own environment. Learn more about this analytical method inside.

Use a PEST analysis to see the bigger picture when making decisions for your business.

SpendEdge has announced the completion of their latest PESTLE analysis engagement for a company in the oil and gas industry.

SpendEdge has announced the completion of their latest PESTLE analysis study for an automotive industry firm.

PEST and SWOT are closely related approaches to business analysis. PEST is an acronym that stands for political, economic, social and technological influences on a business. SWOT is a situational ...

SWOT and PESTLE analyses are useful tools for decision-makers when evaluating the pros and cons of a project or initiative. The analysis can be applied to a range of large and small projects to ...

A gap analysis is a process that a company uses to compare its current performance to its desired, expected performance. The gap is the shortfall between the two.

Use This Analytical Tool to Restart Your Business As your business looks beyond survival, the PEST analysis can help you chart a new course.