The new format, tentatively named the “Premiere Spotlight” ad, gives advertisers access to a premium placement on the Pinterest app’s search page for a 24-hour period.

With the “Premiere Spotlight” ad, as the new format is currently being called, advertisers will gain access to a premium placement for 24 hours on the Pinterest app’s search page.

Pinterest launched a new suite of merchant tools for retailers during the holiday season – and it’s partnered with a Canadian advertiser as part of the launch. YSL Beauty is the first Canadian brand ...

Pinterest unveiled a suite of new features for its users as well as new advertising formats at its Pinterest Presents event Sept. 13, all designed to make the platform even more interactive, ...

To keep up with these requests, 2023 has been all about increasing Pinterest’s “ad product velocity,” Watkins said. Window shopping. New ad products include fresh formats such as quiz ads, where ...

Ad formats Premiere Spotlight on search and home feed: Brands can now buy exclusive placements on Pinterest’s search and home feed to promote campaigns. It’s an edge-to-edge video placement ...

Pinterest has introduced a new ad format, which lets businesses promote up to 5 different products in a single advertisement. Pinterest’s new “Promoted Carousel” lets advertisers include 5 ...

With the "Premiere Spotlight" ad, as the new format is currently being called, advertisers will gain access to a premium placement for 24 hours on the Pinterest app's search page.

Pinterest has begun alpha testing a new advertising product that allows brands to reach consumers from a more prominent position within the company's mobile app. With the "Premiere Spotlight" ad, as ...