A strong sports advertising strategy aligns business objectives with the passions of athletes and fans. Marketers must stay ...

In Philadelphia, the leading causes of death are heart disease, cancer, and unintentional drug overdose. While some of these ...

In order to achieve effective advertising, the marketing intent understanding is a key step towards generating targeted advertising strategies (push advertorials to specific people at a specific time) ...

There's a push-pull between creating cultural relevance and avoiding corporate risk, and that tension was on display last ...

Supermarket shelves look calm, yet the prices behind every carton of milk or bag of rice can shift overnight. Weather, ...

The same tools that companies use to sell products can be used to encourage people to get vaccinated, get a colonoscopy or get treated for an infection.

Welcome to pull requests! Pull requests help you collaborate on code with other people. As pull requests are created, they’ll appear here in a searchable and filterable list. To get started, you ...

Oviedo needs to come from behind, while Mirandés dreams of achieving the first promotion in its history. Here we bring you four key details you can’t miss in this thrilling encounter. Football is much ...

Real-time marketing offers strategic advantages for any multinational company looking to stay relevant, connect authentically with audiences and strengthen its presence across different markets.

At Liaison RE, we have shifted our business strategy to prioritise resilience, digital capability, and ESG-aligned reinsurance structures,” said Mulwa.

In the 2018 AHA scientific statement on routine assessment and promotion of physical activity in healthcare settings, 23 consumer-orientated wearable activity monitors were identified that offer ...

WWE's expanded wrestling universe is already opening doors once thought impossible Los Garza capturing the AAA world tag-team titles is the latest turn in WWE's new co-promotional strategy.