Roblox has just opened an all-new store for creators to use, and that store allows real-life items to be made and sold!

Fenty Beauty is among the companies testing new ways to merge virtual and physical shopping experiences to produce sales.

Roblox built its fashion audience by selling digital Gucci and Burberry bags. Now, you can buy physical clothes and beauty ...

Brands can now sell physical products within their virtual Roblox experiences and link real-world products with digital items ...

Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical ...

If you’re not familiar with “pose 28,” chances are you’re not under the age of 16, the average user age of online video game hub Roblox ... the pose in real life. Here's what to know ...

Anyone who knows about Roblox knows about Robux. It’s the platform’s currency for purchasing items and game access. But did you know that Roblox games can generate real-world money?