Political strategist Chris Bruni-Lowe claims in a new book that eight words hold the key to electoral success.

Joy has become a central theme for Democrats campaigning this year, but they have not used or referenced the Nazi slogan "Strength Through Joy." ...

What makes a great slogan? Here are 11 examples of successful brands that have become iconic thanks to high-quality writing.

A slogan is the most important advertisement a company can have. Follow these five tips and you'll have an excellent tagline in no time.

BOISE, Idaho – A state police academy leader has disavowed the slogan of the most recent graduating class urging one another to "go out and cause" post-traumatic stress disorder.

The post generated a lot of discussion over on Tumblr, with many of our followers sharing their own city’s slogan. Here’s eight of our favourite ones and what they might mean.