Celebrity makeup artists Theo Turner, Kim Paige, and Nyssa Green break down the evolution of soft glam for deeper skin tones and why it’s the most empowering trend to try this season.

Creamy, dreamy, and cloud-like. ☁️ This vanilla fluffy coffee is the perfect balance of sweet, smooth foam and chilled milk — giving you a café-style experience right at home. Whether you ...

You have a soft, aesthetic presence that draws admiration in without even trying. Your makeup should feel like art. Choose soft colors like dusty rose, champagne, and baby pink.

From exotic beaches to bustling cityscapes, TV celebs are giving major travel goals with their luxurious holiday getaways. From Jannat Zubair in Bali to Avneet Kaur in Paris, these stars are ...

Take a peaceful coffee break anytime, anywhere. This relaxing coffee video features gentle background sounds, warm visuals of coffee brewing and pouring, and cozy vibes to help you unwind. Perfect ...

Why Soft Aesthetics Work Soft aesthetics work because they make video games more approachable. Soft visuals are often tied to calm emotions. They help players focus, reduce stress, and feel welcome.

Soft toy brands like Jellycat and Squishmallow have become huge hits amongst adults. What does the demand say about the changing way we see adulthood?

The 12 top trends of the spring 2025 collections speak not to politics, but to the idea of soft power—of using fashion to influence, beguile, charm, seduce, and bewitch.

The Chicago Sky forward appeared relaxed in the nighttime snaps, in which she was channeling the “clean girl” aesthetic that is defined by a barely-there makeup look with only hints of beauty ...