The next steps in the rebranding process include Guide Studio holding a brand implementation planning workshop and developing ...

Designing a logo is an exciting first step toward building a visual identity. But if you stop there, you’re missing out on ...

The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

The Super Bowl 59 logo, designed by Tahj Williams, combines Mardi Gras culture with NFL history. Learn about its design, creator, and more.

A new book collects Pentagram’s greatest hits. If you’re looking for a visual primer on the history of logo design, you could do worse than 1,000 Marks, a book of 1,000 logos from partners at the ...

To help inspire you to design (or refine) your logo, we curated this list of 11 real estate logos that helped build iconic brands.

DC Comics chief Jim Lee debuted the new logo on Friday at San Diego Comic-Con that returns to the design the company used from 1976 to 2005.

The Apple logo is a bitten apple, but it didn't start out that way. Go inside the history of the iconic company symbol, created by Rob Janoff.

When brainstorming ideas for a 250th-anniversary logo that could bring the country together, members of the Chermayeff & Geismar & Haviv design studio considered stars, gradients and — of course ...

Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this ...