But this product revolution also creates a challenging new wrinkle: bringing together traditional product development and digital product development. The two groups often speak different ...

In today’s tech-dominant environment, high-performance engineering teams are crucial to building the next generation sol ...

Traditional product development processes often hinder progress due to fragmented workflows. Design, manufacturing, and assembly operate in isolated silos, resulting in inefficiencies, ...

In today's fast-paced digital world, delivering value swiftly without compromising quality is essential. Generative AI ( ...

THE LIMITS OF TRADITIONAL PRODUCT DEVELOPMENT. Historically, companies developed products—and their electrical, mechanical, and control/software aspects as included in the traditional V-shaped ...

Product development (“PD”) is a core competency for any product-oriented company, whether a Fortune 100 firm, a small engineering business, or a technology-based startup. Commercializing innovative ...