Legendary hockey team the Detroit Red Wings have unveiled their new centenary logo, and it's safe to say the design is a soaring success with fans. Putting a stylish spin on the team's iconic logo, ...

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

The St. Louis Cardinals baseball team has its own iconic “STL” logo, and now the Blues have their own distinctive mark with ...

While the club had no choice but to choose a new logo, the debacle serves as a reminder that it's sometimes not wise to stray too far from tradition for a brand that has a loyal following. Drawing out ...

One day after revealing the logo for the centennial celebration, the team is asking fans to pick the center ice design for the 2025-26 season.

Carhartt and '47 released a line of brown duck fabric hats for fans of Major League Baseball teams. Check out the Detroit ...

Bentley’s 1939 headquarters in Crewe has been reborn as a three-storey design lab. It’s part of a move to modernise the brand ...

The next steps in the rebranding process include Guide Studio holding a brand implementation planning workshop and developing ...

The Ministry of Culture, Sports and Tourism has selected a design by To Minh Trang from Hanoi as the official logo for the ...

With a minimalist design inspired by its Wildcat Concept, the luxe Buick Enclave is leading a sales revolution. This is why.