The buzz around contextual targeting is ramping up in the online advertising world, with the promise that it will solve issues surrounding privacy, transparency, and more. But where is its impact ...

AI has shown up more and more over the last few years, and now Google's AI Overviews show up in almost half of all searches.

A major legal showdown is set to unfold this September that could reshape the way digital advertising works — and potentially mark one of the biggest antitrust victories in U.S. history. The U.S.

Google has rolled out new AI-driven ad tech offerings focused on what it calls the four key behaviors of consumers: stream, ...

Google has begun embedding ads directly into conversations with third-party AI chatbots, marking a new era in digital ...

A bill that would have saved local newsroom jobs in Washington was killed by legislators, who prioritized spending billions more to keep growing state government.

The recent U.S. District Court ruling that Alphabet (NASDAQ: GOOGL) (NASDAQ: GOOG) operates as an illegal monopoly in two key segments of the digital advertising market has tremendous implications for ...

OpenAI, Perplexity AI and Yahoo have expressed interest in buying Chrome, as Google's legal battle escalates. Here's what it ...

The FTC wants to prove Meta has a monopoly over personal social networking, so it wouldn’t view video app TikTok as a ...

Google has expanded its AdSense for Search network to include conversations with chatbots operated by AI startups.

Google is now placing ads in some third-party AI chatbot conversations, signaling a shift in how it monetizes search amid ...

In a hearing on Friday, lawyers for the Justice Department indicated the government would double down on its requests to ...