Where "Friends" offered a fantasy of adulthood, "Adults" offers the reality. Marketers must pivot accordingly.

Many people as, what is marketing? Is it just advertising? Is it just there to get people to buy things they don't want? What ...

One of Gen Z’s most defining traits is how quickly they move through trends. On Instagram, an ad can last for weeks before ...

Founders who understand what marketing really is and make it a strategic priority from the start tend to grow faster and ...

The best companies aren’t chasing AI trends—they’re building systems that eliminate guesswork and bring certainty to every ...

There’s a fresh approach to marketing emerging. You may never need to build a campaign from scratch again. It’s called vibe marketing. Depending on who you ask, it’s either the future of our industry, ...

Already beleaguered CMOs are being forced to be more agile than ever in the face of a new round of challenges like trade wars ...

Find out more about good marketing is more important than ever, don't miss it. Read more in our corporate blog.

The Movie" has included notifications, a vibrating iPhone trailer, and a surprise Brad Pitt drop-in.

As home sales soared between 2020 and 2023, sellers often received multiple offers — many significantly over asking price — ...

In the cutthroat world of app marketing, where user acquisition costs spiral and regulatory compliance can derail entire ...

USA TODAY interviewed experts about what is happening in the world, and how it should be described. Here’s what they said.