Google's new developments aim to help marketers optimise budgets, enhance ad performance, and measure marketing effectiveness ...
DENVER, Jan. 29, 2025 (GLOBE NEWSWIRE) -- Adswerve, a leading data, media, and tech consultancy, proudly announces it is one of the first companies to be certified as a Google Meridian Partner.
Google's Meridian open-source marketing mix model, which helps analyze marketing campaigns, is now available for all users.